Wednesday, August 01, 2007

On Steenbock Shelves…Flower Confidential

Years ago, I worked in the floral industry. As I unwrapped shipments of roses and Peruvian lilies and marveled at their provenance, I knew a great story was there for the telling—and that story has finally made it to Steenbock’s shelves. Amy Stewart, author of Flower Confidential examines the ins and outs of the cut-flower industry from plant breeders who craft a flower for its color and longevity as a cut specimen and the laborers who plant, harvest and process that commodity (sometimes at great peril) to the consumer whose appetite for the ‘perfect sentiment’ drives the market.

A rose is a rose…or is it just that? While I may wince at any reference to Valentine’s Day, the reader will be fascinated by this event and other critical dates on the industry calendar. A thoroughly engaging read.

Find Flower Confidential at: SB443.3 S74 2007 (book stacks, first floor)

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